• 10 Summer Social Media Events to Take Advantage Of

    10 Summer Social Media Events to Take Advantage Of

    Summer will be over before you know it! Here’s how to take advantage of the season on social media before it’s gone. 10 Summer Social Media Events to Celebrate Here’s what to celebrate on Social Media for the second half of the summer. 1. 3rd Week in July – “Capture the Sunset Week” Each year,…

  • Learn About LinkedIn’s Changes This Weekend in Orlando!

    Learn About LinkedIn’s Changes This Weekend in Orlando!

    Are you an Administrative Professional? Mystified by LinkedIn’s most recent changes after its acquisition by Microsoft? Have no fear! The Social Campfire Founder & CEO Jess Dawkins will explain 2017 changes and tools to LinkedIn, so every Executive Assistant, Personal Assistant, and Administrative Expert can master the platform. For complete information about Jessica’s LinkedIn presentation…

  • IBM Watson is the brains behind Weather Channel’s new Facebook Messenger bot — VentureBeat

    IBM Watson is the brains behind Weather Channel’s new Facebook Messenger bot — VentureBeat

    What can’t Watson do? – Jess | The Weather Channel unveiled its Facebook Messenger bot today. The bot provides five-day forecasts, daily forecasts, severe weather alerts, or creates custom weather alerts. The Weather Channel bot can speak 39 languages and can be found on The Weather Channel Facebook page. Weather.com is one of the most…

  • How the Summer Olympics Won and Lost on Social Media

    How the Summer Olympics Won and Lost on Social Media

    Forget the Super Bowl: the Summer Olympics are the world’s largest marketing event. The London 2012 Olympics generated $1.3 billion in advertising spending. The potential to amplify a company’s message is huge with an audience spanning across borders and demographics. For an Olympics marketer, the ability to capitalize on the 1-plus billion voices conversing on…

  • Advice for Snapchat from the world’s first Pokémon Go master — TechCrunch

    Advice for Snapchat from the world’s first Pokémon Go master — TechCrunch

    Snapchat has decided it’s time to make money. The company recently launched a massive expansion of its advertising, as well as an API that will make it easier for advertisers to buy ads. Given Snapchat’s aspirations to go public, turning on the money spigot is a necessity. But for a company that prides itself on… via…

  • Olympic athletes can now also compete at Pokemon Go after the game launches in Brazil — Quartz

    Olympic athletes can now also compete at Pokemon Go after the game launches in Brazil — Quartz

    Finally, some good news for Olympic athletes in Rio: They can now play Pokemon Go. The smash hit game launched in Brazil late Wednesday (Aug. 3), following an appeal from city mayor Eduardo Paes to release Pokemon Go in time for the games. Pokemon Go creator Niantic took to Facebook to announce they would “officially… via…

  • Now Pokémon Go Is Invading Beyoncé, Rihanna and Adele Concerts — TIME

    Now Pokémon Go Is Invading Beyoncé, Rihanna and Adele Concerts — TIME

    Rihanna has a very specific request for her fans: no Pokémon Go. “I don’t want to see you catching any Pokémon’s up in this bitch,” she said during a recent performance. The singer may have made it very clear that her concerts are a zero-tolerance zone when it comes to Pokémon, but just this weekend,… via…

  • Now you can post 360-degree photos on Facebook straight from iOS camera app — 9to5Mac

    Now you can post 360-degree photos on Facebook straight from iOS camera app — 9to5Mac

    It wasn’t that long ago when creating 360-degree photos that you could share with others online required special camera kit, and you had to post them on websites that supported the feature. It’s since got much easier, and as of the latest update to the iOS Facebook app, you don’t need anything more than your iPhone……

  • Snapchat Overtakes Twitter in Daily Users

    Snapchat Overtakes Twitter in Daily Users

    With 150 million people sending “snaps” every day, Snapchat—the social network that relies on ephemeral, in-the-moment photos and short videos—now has more daily users than Twitter, according a report from Bloomberg citing anonymous sources familiar with the matter.