Category: Social Media in Society
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Facebook’s Privacy Concerns: What Businesses Need to Know
Facebook is embroiled in a firestorm of criticism – and down $80 billion in market value to boot – after the fallout widens from the Cambridge Analytica scandal. It’s prompting brands like Playboy and Tesla to close their platform business accounts – but companies of all sizes should understand the latest developments before clicking delete […]
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10 Summer Social Media Events to Take Advantage Of
Summer will be over before you know it! Here’s how to take advantage of the season on social media before it’s gone. 10 Summer Social Media Events to Celebrate Here’s what to celebrate on Social Media for the second half of the summer. 1. 3rd Week in July – “Capture the Sunset Week” Each year, […]
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Learn About LinkedIn’s Changes This Weekend in Orlando!
Are you an Administrative Professional? Mystified by LinkedIn’s most recent changes after its acquisition by Microsoft? Have no fear! The Social Campfire Founder & CEO Jess Dawkins will explain 2017 changes and tools to LinkedIn, so every Executive Assistant, Personal Assistant, and Administrative Expert can master the platform. For complete information about Jessica’s LinkedIn presentation […]
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Social Splendor: Sam’s Club Launches Facebook Messenger “Gift Genie”
Talk about Santa’s Little Helper! Retail giant Sam’s Club launched its Facebook Messenger bot today to help customers find gifts for friends and family. Called the gift genie, the bot gives users the choice to shop by category or by chooses 10 initial items for the man, woman, child, or pet in your life. The […]
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IBM Watson is the brains behind Weather Channel’s new Facebook Messenger bot — VentureBeat
What can’t Watson do? – Jess | The Weather Channel unveiled its Facebook Messenger bot today. The bot provides five-day forecasts, daily forecasts, severe weather alerts, or creates custom weather alerts. The Weather Channel bot can speak 39 languages and can be found on The Weather Channel Facebook page. Weather.com is one of the most […]
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How the Summer Olympics Won and Lost on Social Media
Forget the Super Bowl: the Summer Olympics are the world’s largest marketing event. The London 2012 Olympics generated $1.3 billion in advertising spending. The potential to amplify a company’s message is huge with an audience spanning across borders and demographics. For an Olympics marketer, the ability to capitalize on the 1-plus billion voices conversing on […]
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Advice for Snapchat from the world’s first Pokémon Go master — TechCrunch
Snapchat has decided it’s time to make money. The company recently launched a massive expansion of its advertising, as well as an API that will make it easier for advertisers to buy ads. Given Snapchat’s aspirations to go public, turning on the money spigot is a necessity. But for a company that prides itself on… via […]
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Olympic athletes can now also compete at Pokemon Go after the game launches in Brazil — Quartz
Finally, some good news for Olympic athletes in Rio: They can now play Pokemon Go. The smash hit game launched in Brazil late Wednesday (Aug. 3), following an appeal from city mayor Eduardo Paes to release Pokemon Go in time for the games. Pokemon Go creator Niantic took to Facebook to announce they would “officially… via […]
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Now Pokémon Go Is Invading Beyoncé, Rihanna and Adele Concerts — TIME
Rihanna has a very specific request for her fans: no Pokémon Go. “I don’t want to see you catching any Pokémon’s up in this bitch,” she said during a recent performance. The singer may have made it very clear that her concerts are a zero-tolerance zone when it comes to Pokémon, but just this weekend,… via […]
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Now you can post 360-degree photos on Facebook straight from iOS camera app — 9to5Mac
It wasn’t that long ago when creating 360-degree photos that you could share with others online required special camera kit, and you had to post them on websites that supported the feature. It’s since got much easier, and as of the latest update to the iOS Facebook app, you don’t need anything more than your iPhone… […]
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Snapchat Overtakes Twitter in Daily Users
With 150 million people sending “snaps” every day, Snapchat—the social network that relies on ephemeral, in-the-moment photos and short videos—now has more daily users than Twitter, according a report from Bloomberg citing anonymous sources familiar with the matter.
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This Company Actually Wants You to Snapchat Your Job Application
In what might be the most millennial move yet, online retail company Everlane is now accepting job applications submitted via Snapchat. The company wrote on Lever that making a Snapchat story might be the “best way to get hired in 2016.” The post encourages interested applicants to make Snapchat stories to show why they would… via […]