• Hot Marketing Reads for This Weekend – The Social Campfire 1/30/16

    Hot Marketing Reads for This Weekend – The Social Campfire 1/30/16

    Happy Weekend, Social Campers! We ignited some of the hottest marketing reads for this weekend for you, right here on The Social Campfire THOUGHT LEADERSHIP BLOG. Check out these engaging, informative articles for the latest in Inbound Marketing: Stop It! Content Marketing is NOT a Game of Traffic Sounds like someone’s been thinking in the…

  • Choosing the Right Content Marketing Tools for Lead Nurturing

    Choosing the Right Content Marketing Tools for Lead Nurturing

    Are you writing your blog posts like you’re making a sales pitch? You’re playing in the wrong part of the funnel. In most instances, if someone is reading your blog, they aren’t yet ready to make a purchase. In the marketing world, we call this TOFU content – content meant for our visitors at the…