Notice Something Different? The Twitter Character Count Doubles to 280

Does your Twitter seem different? A big change is here. As of this morning, every Roman alphabet user across the world will have 280 Twitter characters to play with; doubling the original 140 limit. Will you need 280 to get your point across? Probably not. In fact, most testers admitted they didn't use the full …

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Girl Using Snapchat on iPhone

Snapchat Overtakes Twitter in Daily Users

With 150 million people sending “snaps” every day, Snapchat—the social network that relies on ephemeral, in-the-moment photos and short videos—now has more daily users than Twitter, according a report from Bloomberg citing anonymous sources familiar with the matter. Popularity of the four-year-old app has expanded with tremendous speed, growing by 40 million daily users just …

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Content and Social Media Projects

Week of 9/14 Project Roundup – The Social Campfire

What a wonderful week of content, copywriting, and social media projects! Here's a snapshot of what Jessica and The Social Campfire have been working on for clients this week: The natural, exciting and beautiful world of #TequilaCraft:  Communications for the MedTech Industry:  PR Web - Cutting Edge Spine Expands Executive Team (Press Release) An Array …

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hashtags flowers

The Power of the Hashtag for Business Beginners

When it comes to social media, the #hashtag is one of the most powerful – and most misunderstood – tools in the industry. At this stage in the social media game, many people still don’t know how to harness and utilize the hashtag – especially for business. You’ve heard of the hashtag and you’ve heard …

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The Difference Between Inbound Marketing and Outbound Marketing – and Why It Matters

Inbound Marketing and Outbound Marketing are two distinctively different entities, and they may be described to you in unique ways based on the person you're speaking to. Some say that Outbound Marketing is the "old fashioned" way of doing things, and Inbound Marketing is the present and future of the industry. Others describe Outbound Marketing …

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social media chalk

Tweet Longer! Twitter Will Increase Character Limit for Direct Messages

Have you heard? Twitter has made a big announcement regarding character limit in DMs: the 140 character limit will be increased, starting in July 2015. This month, Twitter staff recommends that application developers take a few actions in preparation for the longer DM text, although no one will be able to send longer DMs officially until …

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