Spotify acquires startup that helps companies acquire new subscribers

Spotify has announced that it has acquired Preact, a cloud-based service that helps companies acquire and retain new customers. “Finding the trends and behavior patterns in our data that correlate with paid subscriptions is incredibly valuable,” said Jason Richman, VP product at Spotify, in a statement. “The addition of Preact to Spotify’s team will help…

via Spotify acquires Preact, a startup that helps companies acquire new subscribers — VentureBeat

Cuba’s self-proclaimed first indie game seeks crowdfunding — VentureBeat

Forget about cigars — Cuba’s gaming business is about to open up. Josuhe Pagliery is a multimedia artist and the founder of Empty Head Games, an independent development studio in Cuba. Now, the company is using Indigogo to try to fund Savior, which it is calling Cuba’s first indie game. Savior is a 2D platformer with hand-drawn animation.…

via Cuba’s self-proclaimed first indie game seeks crowdfunding — VentureBeat

Monetization: GSN Games shares how they conquer the biggest challenge in the free-to-play space — VentureBeat

VB LIVE: It’s easy to attract users to your free-to-play game, but how do you turn casual gamers into fans who are shelling out real cash? Join our latest Mobile User 30-minute Series to find out how to unlock the potential of new users, and keep them coming back to shell out more. Register here…

via Monetization: GSN Games shares how they conquer the biggest challenge in the free-to-play space — VentureBeat