Facebook’s Privacy Concerns: What Businesses Need to Know

On March 29, 2018March 29, 2018 By TSCIn News, Online Security, Personal Social Media Use, Small Business Marketing, Social Marketing, Social Media in Society, Social Media News, Social Media Strategy, Staff Talk1 Comment

Facebook is embroiled in a firestorm of criticism – and down $80 billion in market value to boot – after the fallout widens from the Cambridge Analytica scandal. It’s prompting brands like Playboy and Tesla to close their platform business accounts – but companies of all sizes should understand the latest developments before clicking delete for good.

Let The Social Campfire team guide you. Discover the most important things to know about this important social media news story:

Most Important Facebook News Stories

Facebook & Cambridge Analytica Explained

Read this article from New York Times to learn how data was collected and what it means for user privacy.

Facebook’s New Settings Amid Privacy Concerns

Explore the new settings that are now available on the platform.

No More Third Party Data for FB Ads

Learn from The Verge article about how third party data is no longer allowed.

Our Take on Facebook

While user privacy concerns are primarily targeted toward the client, customer, and their personal use, it’s important to be cognizant of data and security updates in the space. Businesses should remain on Facebook, yet understand how concerns are affecting their customers. Talk to your social media manager about how this news plays into your current and future strategy.

It’s always best practice for people and their companies to carefully review what they are adding to their profiles and pages and what opting in and out of Facebook settings truly mean. Today, we all have to be more aware and diligent than ever of how social media affects our lives.

Need a social media expert on your side? Email us for assistance: social@thesocialcampfire.com.

Hot Service: Social Media 101 Online Training

On June 14, 2017July 9, 2018 By TSCIn Branding, Business, classes, Personal Social Media Use, Small Business Marketing, Social Marketing, Social Media StrategyLeave a comment

Do you need affordable and helpful social media training online, but aren’t sure how to get it?

Do you run a small business or assist an executive and are interested in social media for achieving your company’s goals?

Try Social Media Training in a personal, one-on-one setting! We offer classes online through GoToMeeting for anyone across the United States.

The Social Campfire’s Jess Dawkins is an experienced small business, executive, and administrative social media trainer and can set up a personalized, one-on-one learning session so you can master any platform, function, or social marketing strategy.

Choose from an hour-long session on Facebook, Twitter, Instagram, Pinterest, G+, or LinkedIn 101 and go in depth in real time with the power of GoToMeeting software. Jess also offers advanced sessions on social media advertising, social marketing strategy, and how to create advanced social marketing programs through hour-long and 90-minute sessions.

Whether you are an administrative assistant, busy mom, or senior, people looking for personal social media classes are also ideal candidates for this service!

**ENJOY OUR HOT SUMMER 2018 PRICING:**

Facebook Company Page Setup 101: $45 for a one-on-one, hour-long session
Facebook Business Marketing 101: $50 for a one-on-one, hour-long session
Facebook Advertising 101: $55 for a one-on-one-hour, hour-long session
Twitter Hashtag Marketing 101: $45 for a one-on-one, hour-long session
Twitter Business Marketing 101: $50 for a one-on-one, hour-long session
Instagram Business Marketing 101: $50 for a one-on-one, hour-long session
Instagram Advertising 101: $55 for a one-on-one-hour, hour-long session
Pinterest Business Marketing 101: $50 for a one-on-one-hour, hour-long session
G+ Business Marketing 101: $50 for a one-on-one, hour-long session
LinkedIn Tools for the Trade 101: $50 for a one-on-one, hour-long session
LinkedIn for CEOs 101: $55 for a one-on-one-hour, hour-long session
LinkedIn Business Marketing 101: $55 for a one-on-one-hour, hour-long session
LinkedIn Advertising 101: $60 for a one-on-one-hour, hour-long session
Savings Bundles Available: Take more classes and SAVE!
Please ask for a custom quote for 90-minute and advanced training sessions

Book with us in Seconds on Setmore!

For more information on learning how to use or master social media through The Social Campfire’s training & learning services, fill out the contact form below and Jess will get in touch with you shortly:

Social Splendor: Sam’s Club Launches Facebook Messenger “Gift Genie”

On December 9, 2016December 14, 2016 By TSCIn Business, News, Personal Social Media Use, Social Media in Society, Social Media NewsLeave a comment

Talk about Santa’s Little Helper! Retail giant Sam’s Club launched its Facebook Messenger bot today to help customers find gifts for friends and family. Called the gift genie, the bot gives users the choice to shop by category or by chooses 10 initial items for the man, woman, child, or pet in your life. The bot was made with…

via Sam’s Club launches a ‘gift genie’ on Facebook Messenger to help you play Santa — VentureBeat

This Company Actually Wants You to Snapchat Your Job Application

On May 24, 2016June 2, 2016 By TSCIn Business, News, Personal Social Media Use, Reputation Management, Social Marketing, Social Media in Society, Social Media NewsLeave a comment

In what might be the most millennial move yet, online retail company Everlane is now accepting job applications submitted via Snapchat. The company wrote on Lever that making a Snapchat story might be the “best way to get hired in 2016.” The post encourages interested applicants to make Snapchat stories to show why they would…

via This Company Actually Wants You to Snapchat Your Job Application — TIME

affordable social media marketing options channels platforms

Have you Seen Instagram’s New Look?

On May 12, 2016May 19, 2016 By TSCIn News, Personal Social Media Use, Small Business Marketing, Social Marketing, Social Media in Society, Social Media NewsLeave a comment

Hit that update button on your iPhone! Instagram has a new look!

You’ll see an updated app icon for Instagram. Instagram says, “Inspired by the previous one, the new icon represents a simpler camera and the rainbow lives on in gradient form”.

Continue reading “Have you Seen Instagram’s New Look?” →

8 Eco-Conscious Instagram Accounts to Follow

On April 22, 2016May 19, 2016 By TSCIn News, Personal Social Media Use, Social Marketing, Social Media in SocietyLeave a comment

via 8 Eco-Conscious Instagram Accounts to Follow on Earth Day — TIME

The crappy 360-degree videos you’re seeing on Facebook are giving virtual reality a bad name — Quartz

On April 19, 2016May 19, 2016 By TSCIn Content Marketing, News, Personal Social Media Use, Small Business Marketing, Social Marketing, Social Media in Society, Social Media NewsLeave a comment

Many are declaring 2016 to be the year of virtual reality. There are multiple virtual reality headsets rolling out this year, and Samsung gave away its Gear VR headset to anyone that preordered its newest smartphones. Mark Zuckerberg, the CEO of Facebook, which owns VR company Oculus, thinks we’ll all be wearing VR headsets at…

via The crappy 360-degree videos you’re seeing on Facebook are giving virtual reality a bad name — Quartz

What’s YOUR Reaction to Facebook Reactions?

On February 26, 2016May 19, 2016 By TSCIn News, Personal Social Media Use, Social Marketing, Social Media in Society, Social Media News, Social Media Strategy2 Comments

The long awaited, totally re-designed Like Button is here.

It’s called Facebook Reactions, an expansion of the “Like” feature, with six distinct new options that you can choose in addition to “Liking” a post. These are: Love, Haha, Yay, Wow, Sad, and Angry.

In our opinion here at The Social Campfire, these are literally the five options we were missing. Sometimes, we more than like one of our followers’ status updates (an engagement, a new baby, a snazzy new haircut). There are other statuses where the Like Button seems too uncomfortable – a time when we would just comment surprise, condolences or sad or angry faces instead.

Continue reading “What’s YOUR Reaction to Facebook Reactions?” →

Don’t Do It, Twitter – 10,000 Characters Kills Your Essence

On January 6, 2016 By TSCIn News, Personal Social Media Use, Social Marketing, Social Media in Society, Social Media News, Social Media Strategy, Staff Talk2 Comments

I am completely, 100 percent opposed to Twitter’s consideration of increasing the current tweet limit of 140 characters to a whopping 10,000 characters.

From 140 to 10,000? I completely understand the character increase for direct messaging purposes, but for the tweets themselves? Would Twitter even be the same? I think not.

Plus, we’ve had tools like TweetLonger for the longest time, for those who can’t shut up or save their ranting for places like Facebook.

For me personally, Twitter ranks first on my list of preferred social networking sites precisely because of its immense brevity. You must be creative, thoughtful, and quick to make it on Twitter – and that’s part of its ingenuity and one of its biggest value propositions against its competitors.

Continue reading “Don’t Do It, Twitter – 10,000 Characters Kills Your Essence” →

20 New Year Quotes to Inspire and Share in 2016

On December 29, 2015 By TSCIn Business, Holidays, News, Personal Social Media Use, Small Business Marketing, Social Marketing, Social Media News, Staff TalkLeave a comment

Happy New Year 2016!

Here at The Social Campfire, we sincerely hope you had a successful and happy 2015 and that you’re ready for another amazing year!

May you enjoy the best of luck in 2016. As you prepare for another year, feel free to grab one of our Top 20 New Year 2016 quotes to share on social media or in your email marketing:

Continue reading “20 New Year Quotes to Inspire and Share in 2016” →