Category: Social Media News
Check Out our Site Collaboration with ClubHBHF
Discover our new website design and content / social publicity partnership with ClubHBHF and Exposure Academy.
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Register Now for Stevie Johnson’s Exposure Academy Tour Stop: Buffalo 2023
Find out how to register for ClubHBHF’s Exposure Academy Buffalo, NY Tour Stop in June 2023. All football players, all ages welcome. ClubHBHF is a marketing partner of The Social Campfire.
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Facebook’s Privacy Concerns: What Businesses Need to Know
Facebook is embroiled in a firestorm of criticism – and down $80 billion in market value to boot – after the fallout widens from the Cambridge Analytica scandal. It’s prompting brands like Playboy and Tesla to close their platform business accounts – but companies of all sizes should understand the latest developments before clicking delete…
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NASCAR Revamps its Marketing Team; Melds Edit & Content Marketing
Last summer, NASCAR created a new 40-person content strategy group to oversee the league’s editorial and content marketing operations. Previously, NASCAR had separate teams dedicated to its website, social pages, video production, creative design, advertising partners and entertainment marketing efforts. These were individual business units, with their own, often overlapping goals, which created natural inefficiencies…
Notice Something Different? The Twitter Character Count Doubles to 280
Does your Twitter seem different? A big change is here. As of this morning, every Roman alphabet user across the world will have 280 Twitter characters to play with; doubling the original 140 limit. Will you need 280 to get your point across? Probably not. In fact, most testers admitted they didn’t use the full…
Is the Snapchat Honeymoon Over?
We aren’t fully sounding the :siren: bells just yet, but Snap today took yet another dive as it tapped as low as $17.11 this morning — and is now hovering just above the price that it set for its initial public offering. Snap’s last earnings report resulted in a disaster, and while the company still managed……
Need Social Media Training Or Education?
If you need Face to Face Social Media Training & Education in the Orlando, Florida area or seek assistance online anywhere in the United States, The Social Campfire CEO Jess Dawkins Can Help! The Social Campfire’s Jess Dawkins now offers 1-on-1, small group, and large group Social Media Marketing training for businesses, organizations, and individuals.…
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Learn About LinkedIn’s Changes This Weekend in Orlando!
Are you an Administrative Professional? Mystified by LinkedIn’s most recent changes after its acquisition by Microsoft? Have no fear! The Social Campfire Founder & CEO Jess Dawkins will explain 2017 changes and tools to LinkedIn, so every Executive Assistant, Personal Assistant, and Administrative Expert can master the platform. For complete information about Jessica’s LinkedIn presentation…
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Social Splendor: Sam’s Club Launches Facebook Messenger “Gift Genie”
Talk about Santa’s Little Helper! Retail giant Sam’s Club launched its Facebook Messenger bot today to help customers find gifts for friends and family. Called the gift genie, the bot gives users the choice to shop by category or by chooses 10 initial items for the man, woman, child, or pet in your life. The…
IBM Watson is the brains behind Weather Channel’s new Facebook Messenger bot — VentureBeat
What can’t Watson do? – Jess | The Weather Channel unveiled its Facebook Messenger bot today. The bot provides five-day forecasts, daily forecasts, severe weather alerts, or creates custom weather alerts. The Weather Channel bot can speak 39 languages and can be found on The Weather Channel Facebook page. Weather.com is one of the most…
How the Summer Olympics Won and Lost on Social Media
Forget the Super Bowl: the Summer Olympics are the world’s largest marketing event. The London 2012 Olympics generated $1.3 billion in advertising spending. The potential to amplify a company’s message is huge with an audience spanning across borders and demographics. For an Olympics marketer, the ability to capitalize on the 1-plus billion voices conversing on…
Advice for Snapchat from the world’s first Pokémon Go master — TechCrunch
Snapchat has decided it’s time to make money. The company recently launched a massive expansion of its advertising, as well as an API that will make it easier for advertisers to buy ads. Given Snapchat’s aspirations to go public, turning on the money spigot is a necessity. But for a company that prides itself on… via…