Hot Service: Social Media Calendars

Social Media Calendars can help your team plan efficiently & market better on Facebook, Instagram, Twitter, Google Plus, LinkedIn, and Pinterest. Do you have Social Media profiles for your business, but aren't sure what to post and when? Are you drawing a blank when it comes to social media strategy, or would like more control …

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Why Your Business Should be Using Instagram Stories

Should your business be using Instagram’s new Stories feature? In August, Instagram rolled out a dynamic new feature called Instagram Stories. Insta-stories are ultimately a copy of Snapchat’s “here today, gone tomorrow” interface, but without quite as many bells and filters as its ghostly friend. This new feature may be a game-changer for small businesses. …

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LinkedIn courts users in emerging markets with LinkedIn Lite, online job placement tests — TechCrunch

As LinkedIn continues to wait for the close of its $26.2 billion acquisition by Microsoft, it continues to build out its business, with the latest developments on the international front. Last week, LinkedIn announced that it had hit 100 million users in Asia Pacific, and today at an event in Delhi, India, it unveiled three new… …

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How the Summer Olympics Won and Lost on Social Media

Forget the Super Bowl: the Summer Olympics are the world’s largest marketing event. The London 2012 Olympics generated $1.3 billion in advertising spending. The potential to amplify a company’s message is huge with an audience spanning across borders and demographics. For an Olympics marketer, the ability to capitalize on the 1-plus billion voices conversing on …

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5 Must-Read Marketing Articles for Entrepreneurs

Entrepreneurs know that there is no quitting: learning and growth are a daily rite to remain competitive and lead in the marketplace. With that said, here are 5 must-read marketing articles for today's driven entrepreneur, CEO, CMO, or VP of Marketing. No matter who you are - marketing matters to you - and getting a …

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The iPhone is being used to study rheumatoid arthritis — Quartz

Since its launch in March 2015, many have believed Apple’s ResearchKit could revolutionize medical research. So far, universities and hospitals have dabbled with the open source software framework, which was designed to help doctors and scientists gather data from participants using iPhone apps. Now, global healthcare company GlaxoSmithKline (GSK) is coming on board to run… via …

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Girl Using Snapchat on iPhone

Snapchat Overtakes Twitter in Daily Users

With 150 million people sending “snaps” every day, Snapchat—the social network that relies on ephemeral, in-the-moment photos and short videos—now has more daily users than Twitter, according a report from Bloomberg citing anonymous sources familiar with the matter. Popularity of the four-year-old app has expanded with tremendous speed, growing by 40 million daily users just …

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social marketing buffet

This Week’s Content Marketing & Social Marketing Buffet

Happy Sunday! Our equivalent of Sunday Brunch is here. Enjoy the Florida Sunshine and feast on these 5 marketing stories for #SundayFunday from The Social Campfire: Today's Best Brands Aren't Marketing - They're Creating Movements Today's marketing is all about connecting emotionally with your customers. To find a role that works for your brand, start …

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